![]() Digital billboard advertising is a flexible and customizable method of advertising. These digital billboards can be placed in central high foot traffic areas, highways, or anywhere desirable. Ideally, digital out-of-home billboard advertising is conducted via large LED billboard displays. What are digital billboards, and what role do they play in advertising? Find out more below. Mainstream digital channels like smartphones and computers are getting overcrowded nowadays, and people are turning their attention to the real world and into billboards. ![]() In the US, predictions show that digital outdoor advertising will be half of the total revenue of outdoor advertising in 2021. In different parts of the world, like Asia, digital billboards have ultimately surpassed traditional outdoor media. Digital billboards are typically located on major highways, busy streets and in high traffic areas to catch the attention of motorists, pedestrians or public transit commuters. A digital billboard is an electronic outdoor advertising device that displays a dynamic message. Did you know that US advertisers spent more on digital ads in 2020 by 15% despite the pandemic? One of the common modes of digital advertising is a digital billboard. How Much Does it Cost to Put Up A Digital Billboard?įactors to Consider When Putting Up A Digital Billboardĭigital advertisement has become the marketing norm for almost all industries and businesses. Places Suitable for Putting Up Digital Billboards ![]() What Are the Benefits of Using Digital Billboards? Difference Between Traditional Billboards and Digital Billboards
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